Offering an outstanding value, the Ardent Apex Ranger Casting Reel provides great bang for your buck with high-end features, like a lightweight aluminum frame, magnetic braking system, and Strike Saver drag system.
Weighing in at less than 6-ounces, the Ardent Apex Elite Casting Reels offers top-of-the-line, compact, powerful performance with a host of advance features.
Delivering a blazing fast 7.3:1 gear ratio and loaded with Ardent's latest technologies, the Ardent Apex Grande Casting Reel has what it takes to take down big bass - and the competition.
Delivering the power, line capacity and durability you need to handle the biggest bass and inshore species, the Ardent Apex Magnum Casting Reels don't pull any punches.
Delivering lightweight tournament-caliber performance at a reasonable price, the Ardent Apex Pro Casting Reels packs a host of features and power into its compact, durable frame.
Offering tournament-caliber performance, the lightweight, compact Ardent Apex Tournament Casting Reels are packed with features and the latest technologies - all for a great price.
Designed with the help of bass fishing legend and Bassmaster Classic champion, Denny Brauer, the Ardent Denny Brauer Champion Casting Reel delivers all the features you need - at a great price.
Featuring high-grade 36-million Toray blanks and high quality components, the Ardent Edge Series Casting Rods have what it takes to give you an edge on the competition.
Delivering a high speed 6.0:1 gear ratio, the Ardent Bolt Spinning Reel delivers durable, hard hitting performance - at a reasonable price.
Loaded with ten ball bearings, a 6.0:1 gear ratio, and a host of advanced features and technologies, the Ardent C-Force Spinning Reels are a force to be reckoned with on the water.
Delivering smooth, reliable performance for a reasonable price, the Ardent Finesse Spinning Reel is a great choice for a range of finesse applications.
The top shelf reel from Ardent, the Ardent Wire Spinning Reel is loaded with features and performance to tackle a wide range of spinning and finesse applications.
Delivering excellent sensitivity and power, the new Ardent Edge Series Spinning Rods have what it takes to give you an edge over the competition.