Pitching and chucking blades and senkos into small pockets. Running buzzbaits and walking spooks over grass beds and fishing long-leader Carolina rigs in deep water. With these types of presentations you need a rod with the right amount of forgiveness, allowing the fish to inhale the bait with less resistance. Not only does this series deliver that, but they also provide the hook setting power necessary when and where you need it most. The rods come in various lengths and line ratings suitable for many different scenarios. Each Powell Rod also comes equipped with a hook keeper on the blank that protects the reels from getting damaged and allows you to be more efficient.

All Powell Rods are protected by Powell's Lifetime Warranty. Click Here to view Powell's Warranty page.

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Rod handle lengths are measured from the butt of the rod to the top of the foregrip. [ View Diagram ]

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  • On Sale

    The Powell Diesel Casting Rods have every angler and every budget covered. They deliver the premium, non-compromising performance that anglers have come to expect from Powell Rods for over 100 years - at a great price.

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  • Blending the best attributes of Powell's popular Endurance and original Max series, the Powell Max 3D Casting Rods are loaded with fresh, new technologies to create a whole new high performance rod series.

  • Delivering technique-specific performance perfectly suited for crankbait and reaction bait applications, the Powell Max 3D Crankbait Casting Rods continue Powell Rod's tradition of excellence.

  • Powell blended the best attributes of the Max and Endurance Series with fresh, new cutting edge technologies to create the all-new, heavy duty Powell Max 3D Mag Bass Casting Rods.

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Customer Reviews

Comments: Great rod! I bought the 6'8" MH XF for fishing docks and the action is a true extra fast with a ton of backbone! The rod is super sensitive, I had the clutch on my reel engaged while I was messing around with something else and my jig dropped and hit the ground and it felt like the tip of my rod hit! I've found my new rod company!

From: Jordan: WI 9/29/14

Comments: This is an updated review, I have used it for about 3 months, and I have been usin jigs with it. I earlier said that it had a soft tip, but that Soft tip increases sensitivity and casting distance, it's a good jig rod with quality components.(and PLENTY of backbone for a 7 foot med/hvy)

From: Tucker: Fayetteville, GA 9/14/14

Comments: Just purchased the 703 expecting to use it as a light jig rod. The quality of the rod is outstanding, but i would not say it is  'med hvy" or has an 'extra fast' action. The tip is very soft and the bend continues a good way down the rod. To me its seems like it is in between a medium and meduim heavy rod and has more of a fast action. That being said, it is a great all purpose rod, but a little soft for my jigging preferences. If you want a true 'med hvy' I would suggest getting the heavy. Overall these rods are a great value you just need to buy one power up from what you normally would.

From: Cameron: Newport 4/30/14

Comments: First off, before I start the review I want to say that the powell max is not a bad rod, but I believe that powell needs to make some major changes in advertising the rod. I got the 7 foot med/hvy and it claims it has an 'Extra Fast' Taper on it. That's false: I love to fish soft plastics, and this tip of the rod is flimsy and im not saying it could lose fish, but when fishing a big worm I want a stiffer rod that can horse fish out of cover immediately. Second, they advertise this rod as 'Light', I have used quite a few rods and this rod is definetly not that light. I haven't weighed it but prob like 5 1/2 to 5 3/4 ounces which is getting heavy. My 13 Fishing omen is mucccchhhh lighter than that and super comfortable. This rod is now my go to rod for Spinnerbaits,squarbills,rattle traps, and other crainkbaits because of the soft tip. Like I said, not a bad rod, just falsy advertised in my opinion.

From: Tucker: Fayetteville, GA 4/20/14

Comments: I got a powell max and some cashiola in a trade for one of my rods, and so far i love it this thing has some serious backbone. Absolute joy to fish with. All my rods are shimanos and loomis but im considering selling them all and switching to powell, will see how long this rod lasts but i caught two 6 pounders in a row the other day wrapped me up in some lake grass and i horsed the crap out of them to shore. Impressed.

From: J: San Diego

Comments: I own several of the Powell rods square bill, 683's  etc. I also own a couple loomis gl2's and 4 falcons, Powell rods get the nod from me hands down.

From:  Josh: US

Comments: Got a 733 paired with an MGX. They balance out nicely.  It's a very good combo for fat ikas and senkos. The Powell rods are excellent.  Quality from end to end. Highly recommend.

From: Tim: TX

Comments: i own many of the powell rods, from the diesel series, max series, endurance series, and the t.w. series. all have performed great.no complaints. if somebody asked me if i would recommend them buying a powell, i would say hell yeah....now, for all u haters out there, if the powell rods were junk as some have said, why would t.w. put their name on them? 

From: Charles: winnie,texas

Comments: I just bought the 683c. let me just say AMAZING ROD! i have a Gloomis GL2 , and this rod is just as good if not better. it weighs in at 3.1 oz . alls i can say is this! the next rod i get will be a powell!!

From: Mike: AL

Comments: Bought the 703C.. Light, durable, very sensitive compared to my Shimano rods. Paired it with a Curado reel and its my best setup right now for jig/top water to get those fish out of the nasty weeds. Whoever says these are worser than Shimano, something wrong with you. I was a die hard shimano until their IM10 rods isnt cutting it, one after another over the counter replacement.. Saved myself $20 for quality not quantity. As they say, you probably just got the messed up one

Comments: IMHO, I believe the 734 is a better frog rod than this, i use this for flip&pitch. i use the 766 punch rod for inline swim baits. recommendations are off for me, but great rods overall. i am sad they are discontinuing certain models so i heard.

From: Bobby: Clearlake, CA

Comments: I purchased the 734 a few months ago and cannot wait to try it. Been playing around with it and seems like it will be a great rod for jigs less than 1/2 oz. POWELL NEEDS TO DESIGN A ROD THAT IS IN BETWEEN THE 733 and 734, THERE IS TOO MUCH OF A DIFFERENCE IN ACTION.

From: Alex: Erie, PA

Comments: love these rods! I never had a problem with max 682 in 2 years of fishing it hard.  Use it as an all purpose finesse rod. I have found no other rod in the price range to rival it's sensitivity and power.  It's also super light. 

From: Gman: NY

Comments: I hate this rod. I used it for awhile and it snapped when I slightly bent the rod. I contacted them and they said I have to pay $60 and $20 for shipping to replace the rod even with lifetime warranty they offered. Never getting a powell again. Just wasted $140.

From: Marvin: Fairfax, VA

Comments: This rod is simply sick better then GLX Powell rods rock dont waste your money on other rods

From: Og bass

Comments: Got this rod. In 7 foot med-heavy. Fished it and so far it is the best bass rod I have ever fished. Buy this rod

From: Alex: Torrance, CA

Comments: Great rods as far as I am concerned. Not sure what anyone would have to complain about them. I have seven different rods and they all perform great. If I were buying a light flipping stick I would go with the 704 or 734 depending if you were flipping wood or grass. The 704 is more accurate for me as far as docks go. In the heavy grass I like the 7105 and 765 also have a 705 and it works great as a flipping stick.

From: J: AL

Comments: @Brad: TX, I have to disagree, again. I bet you only fish Powell rods, so I doubt you would know what a light rod feels like. I took your comment into consideration and felt the Powell 703 & 704 at a local shop. I compared it with the Dobyns Savvy 703 & 704 and it was like night and day. The Dobyns are obviously way lighter overall. The Powells are a bit more balanced, but that's only because there's much more weight built into the butt section. So, don't accuse me of having my rods confused, it might be you. I won't critique on Powell's performance since I haven't fished with one, but definately a heavy rod. Don't be lazy and do youself a favor and compare the Powells to other rods in it's price class the next time you walk into your local tackle shop. Update from my previous posting.. I traded my Powell for a Dobyns Champion and I'm loving it.

From: CA Delta

Comments: bought a 703c and it is definitely not worth the money, much heavier than comparable rods in the price range.  would be a ok rod for $70, you can buy a shimano compre and its a nicer rod

From: Dave: Bethel, NC

Comments: Go with the 734 for your lighter flippin stick.Powell rods are the bomb,you cant go wrong!

From: Rick: IN

Comments: Looking at getting a lighter flippin stick.. tossed between the 733 and 734.. can someone give me some input that has tried both? Thanks

Comments: Great Rod, you cant go wrong buying a Powell

From: Outer Banks, NC

Comments: once u go max u can't go back.

From: jher: Clovis, CA

Comments: I have been bass fishing for over 40 years and IMHO, Powell blows away other rods at their price point and compares very favorably to rods costing twice as much.  I would recommend them to anyone.

From: Don: TX

Comments: I currently have the 703c,704c and the 734c and they are 3 of the lightest most sensitive rods you could ask for. If you are thinking about buying a powell rod go ahead and do it you will love them. I am very picky on the rods I use and I put off buying a powell for a while because I could not handle one before purchasing it. The guys at TW assured me I would like them,they were right on the money. I will be picking 3 more of these awesome rods up during the black friday sale.

From: Rick: IN

Comments: broke two of the 6'8" MH within two weeks. The Powell dude sent me the Endurance as a replacement and I 'aint had no problems' since. Step up to the Endurance.

From: Meatwad: snappin rods

Comments: Anyone who says these rods are heavy is full of it, or is high.  These rods are fantastic for the price range.  I have the 703 and 704, and they are both top notch in quality and performance, and they are not heavy.(maybe they got their rods confused??)  The 703 is a good spinnerbait rod, med size crankbait rod, and topwater rod.  The 704 is one of the best football jig rods I have ever owned.  I use it for 3/4 oz and up FB jigs, also a really great rod for big squarebills.  Crushed em on Falcon a few weeks back chunking a big squarebill on the 704.

From: Brad: TX

Comments: These rods sucks in its price class! For those comments below that states that this rod is light, I'm guessing you're comparing it to a rod bought at Walmart. The overall weight of these rods are 3X heavier than the Dobyns Savvy and the Shimano Crucial (same price class). For those below that states that this rod is balance, well that's only because Powell add alot more weights to the butt section to balance out the tip. Please, don't make the same mistake that I did and check out the other two rods (Dobyns & Shimano) that I've mentioned before buying this Powell. Total junk, highly not recommended.

From: CA Delta, CA

Comments: These rods are ok, but for the money I will stick to Dobyns from now on, they are much better rods for the money

From: David: Gastonia, NC

Comments:  I don't usually leave feedback on any bass tackle, but i had to on this rod.  For the money it is amazing!  Super light and extremely sensitve.  Paired with a revo MGX this set up is absolutely amazing!! I will be buying more of these rods.

From: Nick: CO

Comments: Bought a 7 heavy action rod... Amazing... I can feel every bite, even from little rock bass... Amazing rods

Comments: Talk about sensativity, lightweight, and balanced. Got the 703C EF, attached it with a Curado 200E7, I was speechless. I returned the New Shimano Crucial for Powell and it was the best decision ever made. For its price, its unbelievable. Well worth money spent.

From: Sam: St Paul, MN

Comments: great rod for the money! Lightweight and sensitive

Comments: WOW! My fishing partner convinced me to buy the EF 682C while it's on sale. This is my first Powell rod but it won't be my last. These rods are awesome! I was throwing texas rigged worms w/ 1/8oz weight and even though the rod is a medium action, it had plenty of backbone to catch some nice bass. This rod is extremely light, very sensitive but is still very strong. I am now a firm believer in Powell rods. Well worth the money. I own a E21 gold stick, several Skeet Reese rods and other high priced rods and those can't compare to Powell. For anyone looking for an awesome rod, try a Powell!

From: Tom: North Charleston, SC

Comments: The Powell Rods are the best, lightest, most sensitivite rods I have ever used. I have been tournament fishing for 20+ years and I need a rod that will be there day after day, that rod is a Powell.

From: James: Madison, FL

Comments: This is the finest feeling rod that I have ever had. Sensitive, light and great action.  And I might say tough.  Great workmanship.  This is the best rod for any price.

From: Frank: Tucson, AZ

Comments:  I've been fishing for over 20 years and I have never heard of Powell rods ever until I found this website. I'm really picky about my rods and prefer to hold the rod in my hand before I make a purchase. Jig-n-pig fishing is my favorite way to fish for bass and the Powell 704 had soo many positve reviews that I was leaning towards purchasing this rod without ever seeing it or holding it! The other rod I seriously considered was the new Shimano Crucial. After two weeks of ALOT of research, I bit the bullet and bought the Powell 704. All I can say it is a fine rod. It's just as light as the BPS Carbon Lite if not lighter! TWH did a nice job of packing the rod as well! The tip was bubble wrapped to keep it from breaking during the shipment. Just like the many other review for this rod, it's highly recommended!!!

From: Vania: Mobile, AL

Comments: The Powell Company, in my opinion, has the best rod value on the market.  Every Powell rod in my rod locker is outstanding!  I have an 804CEF that I use for FB Jigs and it is a dream.  The great advantage of the Powell rod is they don't eat up your stick with handle length.  They give you as much rod as possible not a bunch of handle that hangs up in your coat, shirt or whatever.

From: Coach Pat: Shell Knob, MO

Comments: I have many great setups!  And i have to say!  If  you are looking for a nice rod to start out with!  I would highly recommend Powell Max.  I have 3 Powell Casting Rod 7' Med Hvy EF 703C rods and i have to admit, It feels just as good to me as a GL3 and a GLX, plus LEGEND Elites, Zillions, Cumaras, and so forth...  Don't get fooled by the price of these rods because at the end...its not what rod and price you paid and have...but its on how you use it!  Powell Max gets my Credit. 9.5 out of 10

Pros: Very light and sensitive rod.  (A) Grade craftsmanship.  Looks phenomenal with the Curado reels, and they are also Very sensitive!  Lastly, nice that they have a rod for each and every technique that is known to bass!

Cons: Butt handle is a little shorter then others rods whether you get the 6'9 or 7'4.

From: Ryoji: Green Bay, WI

Comments: Awsome rods!

From: Leng: AR

Comments: let's just say this: as my loomis rods break or I get tired of them, I will be switching to these.

From: Wangchung

Comments: i bought the 703 a few weeks ago, beautiful rod, handles fish great, very sensitive, i use it for throwing wacky, and senkos and performs flawlessly, have it paired with a curado 50 with 10 lb. fluoro and it's just money!

From: Steve-o: Atascadero, CA

Comments: I cannot recommend these rods enough. I have four of these rods, the 703, 704, 765, and the 805. All of these rods are very sensitive, extremely light, and have plenty of back bone to get those big fish in. I will be buying more in the future.

From: Walker: Knoxville

Comments: Incredible Rods!!  I own 4 of the Max series (683C, 703C, 704C, & 733) and each one handles amazingly.  I set each one up with a Revo STX and they are incredible.  I also have the 7' glass cranking rod and the glass spook rod.  Both of these are unbelievably light and sensitive for glass.  These rods are the first Powell's that I've owned but they definitely won't be the last.

From: Bryan: Birmingham, AL

Comments: I scooped up a 6'8" Med Hvy EF 683C and I love it. I use it for plastics, mostly texas rigs, but its a good senko and fluke rod.

From: Meatwad

Comments: Greetings from Spain ... I have several rods Powell and are undoubtedly a very good choice of rods, the best in value for money. It just paying more for less. 4 more will fall soon,

From: Willy: Spain

Comments: I was a little worried when I ordered this Powell 703 Rod. I had never even held one. I bought it sight unseen. i am so GLAD I did. It is one of the best Rods I ever fished. The Quality is awsome and the feel is perfect. You will not beat a Powell Rods for the price, heck you might not beat it even if you go over the price......

From: Kevin: Louisiana, USA

Comments: One of the best rod out there today. I just bought the 703c and paired it with my curado 51e and man what a light combo. took it for a test today and i already caught a 6 pounder and 4 pounder bass. very light and sensitive it even weigh less than the shimano cumara reaction 7MH by just .1oz

From: Hmong: Elk Grove, CA

Comments: Best rod that i have ever used. I use the 703C paired with a Shimano Curada for jig fishing around rocks. Can't beat the feel of these rods. First tournament i used it on Tellico we had 19 pounds!!! great rods well worth the price.

From: Alex: Knoxville, TN

Comments: These rods just seem to be unreal. i have three of them and had nothing but positive things to say about them. they are light, balanced, and even have strong back bone. In my opinion they are better than G loomis's 300 dollar plus rods. Do your self a favor buy three or four of them. You will not regret it.

From: Bill: TN

Comments: Of the twelve Powell I have, three are the 683C, 703C and 734C. I use for soft-jerkbaits, spinnerbaits and pitching finesse baits, respectively. The next is the 704C, because I love these rods. ÁUn abrazo!

From: Koletas: Spain

Comments: Wow! A quality product (spinning and casting) with me in mind.

From: Rex: Lagrange, GA

Comments:  I sold all of my Loomis GLXs last year, bought a full arsenal of Powell Casting (2 764's, 804, 703G, 754G) and Spinning (733, 702) and still had money left over.  These rods may represent one of the "best for the money" deals out there today.

From: Jlo: Somewhere in Ohio

Comments: I have a few Powell rods. My favorite is the 702. I have rigged it with a Revo Priemier and 8 lb Viscious flouro and use it mainly for shakey heads. It works great!


Comments:I have the Powell Max 733, it is the most versatile rod that I have used, and I have tried a lot. It is sensitive, light, powerful and elegant, the perfect rod for all techniques: Texas, Carolina, heavy down shot, jigs, flukes, senkos....

From:Carlos: Spain

Comments:Guys, fishing is a way of life for me and my family. We travel many miles and fish many tournaments each year. I switch out my gear every two seasons. I decided to give Powell a try and these rods are what I have been looking for all my life. I can't tell you how awesome these rods are. The actions, workmanship, simplicity, blah, blah.....it's all there. They are everything you will ever want in a rod. I have fished with everything out there at one time or another. These rods are on par with any top end rod I have ever fished with....regardless of manufacturer. Without question, the best buy in the industry today. You owe it to yourself to at least try one of these rods and have your eyes opened.

From:Rich: USA

Comments:I just recently had a trip to Pickwick with the 704CEF. Outstanding in the deep water with football jigs. It was very sensitive and with the jig and fluorocarbon I was able to tell every twig, rock and gravel bed I came across. Keith recommended it and he was exactly right. I now have the 704C, 765MH, 805MH, 705 Glass, 703 Glass and the 683 Spinning rods. By far the best rods I've used especially for the money. Thanks Powell and TW!

From:Gus: Brandon, MS

Comments:I bought the 7'11" Swimbait Rod (5-8oz, 1-piece Model) and with my Calcutta conquest 201 its a very nice combo for swimbaits from 2-6oz like a silent killer, bbz-1 8"FS or a lucky craft real California 200. Baits over 5.5oz are not too heavy for the rod, baits over 6.5oz are impossible to cast!

From:Benjamin: Zurich, Switzerland

Comments:Great rod!!! Very sensitive and plenty of backbone! I will be buying Powells from now on.

From:Grant: USA

Comments:First off I will say that the Powell line is by far the best rod for the $ hands down! I have the 766H, 765MH, 735MH, 704C, 705C and the 683C. The 705C is by far my favorite of them all. The sensitivity is amazing on these rods. I sold all my Kistlers and Shimanos for these! Do yourself a favor and buy a few!

From:Luis: Florida, USA

Comments:Compared to MBR843C this rod feels lighter. I use it for flukes and weightless plastics and sometimes Texas rigs. I think that is were it excels however for me the tip is too whippy for s/b greater than 3/8oz. I love the detail of the rod and the backbone will suprise you so don't be afraid to throw a buzzbait or two. I have the 703c 1/4 to 3/4oz. I looked at some carrot sticks and the quality is so much more defined. I am using a curado D with 12lb berkley 100% floro. I would refer anyone to buy this rod. I was tired of the norm and thought I'd buy something out the box. It is very versitle rod that has the spine to control the fish without issue.

From:Jorrick: Jacksonville, FL

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