Viewer's Choice Winning Fishing Worms, Craws & Creatures Baits

The best soft plastic bait categories are two of the most competitive grudge-matches in the Viewer's Choice Awards. As with last year, 2022 brought us a tight race among some of the top companies in the industry. Anglers were treated to outstanding offerings from brands like Z-Man, Berkley, NetBait, Missile Baits, and many more, while Strike King and Yamamoto took down the top honors. Check out all of the top candidates and winners below!

Viewer's Choice: Yamamoto 3" Ned Senko Floater

Carefully designed to make the prolific Ned Rig that much better, the Yamamoto Ned Senko Floater downsizes the legendary Senko and utilizes a proprietary, floating plastic formula to ensure it remains in the irresistible, upright foraging position. The Ned Senko Floater hits the bottom of your favorite fishery with the same subtle quivering action and ultra-soft texture that put Yamamoto's baits on the map and made them the go-to confidence bait for countless anglers over the years.

Viewer's Choice: Strike King Rage Scounbug 3.5"

Designed to kick harder than an agitated mule, the Strike King Rage Scounbug relies on its patented Rage Tail technology to call to bass with enthusiastic flapping appendages. The Rage Scounbug is molded with a slender body profile, yet bulky base, to slip in-and-out of cover efficiently, while still easily accepting robust hooks. Showcasing incredible versatility and highly realistic detailing, the Strike King Rage Scounbug secured the Viewer's top choice for the Best Craw or Creature Bait category!