Grow Design Works

Grow Design is Japanese lure company that supports innovative fishing lure design, development, and product completion. Their goal as a company is to make anglers think, "I want one!" at the first glance of their products. Grow Design Works stands for lure design that embodies ideas, creativity, and modeling that will test the limits of how a lure is supposed to function. This company was originally founded in 2019 in Western Japan. 100% of R&D and manufacturing of their lures is done in Japan.